July 5, 1996

AT&T slashes Web pricing

AT&T today slashed prices on its Easy World Wide Web Services, as well as
offered users more flexible pricing plans, in a move to appeal to smaller
businesses.

AT&T’s EW3 and other Web-hosting services from such companies as UUNet
Technologies and BBN Planet are aimed at businesses that want a Web presence
without the hassle of maintaining their own servers. Introduced in May, EW3 is
intended to go beyond traditional hosting services, eventually offering
transaction capabilities for electronic commerce.

AT&T will offer businesses the option of signing up for a one-year contract for
a reduced one time registration fee of $500. For a non-term plan, AT&T will
charge customers $1,000. Previously, the company charged customers a $1,500
registration fee.

The company has also lowered the monthly fee for its entry-level service from
$500 to $295 per month for AT&T long distance customers and $395 for non-AT&T
consumers.

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